Ten real-world experts reveal their most effective Instagram marketing tips for business growth. Many business owners still don’t quite realize... Read More
The ultimate guide to using videos in the most effective ways for business growth. The world of online business is... Read More
The importance of branding cannot get overemphasised. Most people can build a small company, but if you want to grow one into something bigger, an essential ingredient is required. One must be able to create a brand everyone loves and talks about. Your company needs to have the ability to... Read More
Efficient. Webster defines it as being “productive of desired effects…capable of producing desired results with little or no waste (as... Read More
There are tons of ways to boost visitor engagement on a website from clickbait content to catchy videos, from social... Read More
Everyone wants the best retail sales team, but not everyone has the best. Did you know that, according to The Economist, hiring the right person is “the biggest failing of businesses today” ? Too many of us shirk the recruitment process, approaching it casually and vainly hoping that we’ll hire... Read More
So you’re an intelligent online business owner with a great new product and an appealing brand. You may be new... Read More
Disclosure: This article is based on the author’s honest opinion, but the first link is their affiliate. Undoubtedly, sales are... Read More
When done properly, email marketing is a fantastic way of bring in new clients, and engaging with the ones you already have. However, many business owners make very common mistakes when implementing emails in their marketing strategy. Here are the top mistakes all business owners make, and how you can... Read More
Starting a business is expensive, but you should not let that be the reason you do not try. You can... Read More
Aren’t you just a little bit curious? The truth is, there are loads of lesser-known international brands that are breaking... Read More
The ultimate guide on the psychology behind marketing and sales. A lot of marketers look at successful sales letters and then try to mimic the words they think will boost sales. That’s right; they use a swipe file. And then they wonder why their swipe-filled sales letter isn’t generating any sales. Here’s... Read More
Many professionals join networking groups to get—not give—referrals. The traditional format is to hand out business cards, give your 60... Read More
How to do social media marketing the right way: Social media usage is an essential part of everyday routine. Most... Read More
When you think of the words, Sony, Toshiba, Toyota, IBM, Mercedes, what thoughts come to your mind. Your thoughts may include words such as quality, reliability or luxury. Brands conjure up thoughts or ideas, whether we are familiar with the brand or allow the media to connect us. But, although... Read More
5 useful examples of behavioral marketing and effective ideas on how to implement it in business: As marketers, it’s important... Read More
Nowadays online stores are very much in vogue. They are easy to access, offer lower prices than stores on the... Read More
We all have a personal brand whether we are aware of it or not. Your personal brand is how the world views you, so it’s important that your personal brand be a strong, capable one that best reflects your true self – especially when it comes to the business world. It is... Read More
The story behind how Bikini Luxe went from being a small company to a global brand through unconventional marketing. Many... Read More
asMany seem to see brands as pillars of a modern world, the icons of a corporate system that underpins the... Read More