Thing

Crisis

A crisis is any event that is, or expected to lead to, an unstable and dangerous situation affecting an individual, group, community, or whole society. Crises are deemed to be negative changes in the security, economic, political, societal, or environmental affairs, especially when they occur abruptly, with little or no warning. More loosely, it is a term meaning ‘a testing time’ or an ’emergency event’.

About the author

RONN TOROSSIAN

RONN TOROSSIAN

Founder & CEO of 5W Public Relations (5WPR), one of the 15 largest independently-owned PR firms in the United States.

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